1 Nenokkadine

1 Nenokkadine
Verdict

Disaster

Profitability

Category Gross Profit Margin
Producer11.26 %
Distributor-64.45 %
Overall-11.72 %
Budget
65 Cr
Gross
55 Cr
Worldwide Net

48 Cr

Domestic Net

36 Cr

Nbr of Screens
1,460
Director
Sukumar
Producer
Ram Achanta, Gopichand Achanta, Anil Sunkara
Music Director
Devi Sri Prasad
Cast
Mahesh Babu, Kriti Sanon
Release Date
10-Jan-2014
Length
178 Minutes
Rated
U/A

1 Nenokkadine - Financial Analysis

  • Producer Analysis

  • Amount in Cr
  • Revenue
    • Distributor Sales
      • Andhra/TG
        40.00
      • Overseas
        6.00
      • Karnataka
        4.50
      • Tamil Nadu (Telugu)
        0.50
      • Tamil Nadu (Tamil)
        0.50
      • Kerala
        0.50
      • Rest of India
        0.50
    • Satellite Rights/Telugu+Tamil+Malayalam
    • 12.50
    • Satellite Rights (Hindi)
    • 4.00
    • Music Rights
    • 1.50
    • Home Video+etc
    • 1.25
    • Other Revenue
    • 1.50
  • Total Revenue
    73.25
  •  
  • Expenses
    • Remuneration
      • Mahesh Babu
        15.00
      • Sukumar
        6.00
      • Devi Sri Prasad
        2.50
      • R. Rathnavelu
        2.00
      • Other Key Technicians
        2.50
    • Production/Shooting Expenses
    • 28.00
    • Publicity Expenses
    • 5.00
    • Other Expenses
    • 4.00
  • Total Expenses
    65.00
  •  
  • Producer Gain
    8.25 Cr
  • Gross Profit Margin
    11.26 %

Distributor Analysis

Distributor Revenue
(Amount in Cr)
Expense
(Amount in Cr)
Gain/Loss
(Amount in Cr)
Gross Profit Margin
Andhra/TG 20.50 40.00 -19.50 -95.12 %
Overseas 7.25 6.00 1.25 17.24 %
Karnataka 2.25 4.50 -2.25 -100.00 %
Tamil Nadu (Telugu) 0.38 0.50 -0.13 -33.33 %
Tamil Nadu (Tamil) 0.25 0.50 -0.25 -100.00 %
Kerala 0.30 0.50 -0.20 -66.67 %
Rest of India 1.00 0.50 0.50 50.00 %
Total 31.93 52.50 -20.58 -64.45 %

1 Nenokkadine - Box Office Collection

1 Nenokkadine opened to a decent first day grossing 21.5 crores. It held the one of the highest opening day grossers at that time in Tollywood. The film had a spectacular opening outside of it's home state with Karnataka contributing 2 crores. The film grossed near a half a crore in the Mumbai Circuit as well. Despite the good first day, 1 Nenokkdaine started showing drops in it's first weekend. The film's first day collection was about 70% of it's total first weekend collection which is a really poor considering that the average good film has it's first day contributing 54% of it's first weekend collections. This started an unhealthy trend in 1 Nenokkadine's performance. After it's first week, 1 Nenokkadine added less than 5 crores to it's final collection in Andhra/TG. Better than Karnataka though as that figure was in in lakhs. 1 Nenokkadine only became a success in overseas markets and in the Mumbai Circuit. Despite positive reviews, 1 Nenokkadine was considered to be a disaster and one of the most unprofitable films in recent times for the Telugu film industry.

Domestic

Region Amount in Cr
Andhra/TG 33.30
Karnataka 4.00
Tamil Nadu (Telugu) 0.75
Kerala 0.75
Tamil Nadu (Tamil Dub) 0.50
Rest of India 2.00
Total 41.30

Overseas

Region Amount in Cr
USA 8.75
UAE 1.48
GCC 0.90
Australia 0.99
UK 0.46
Germany 0.17
Singapore 0.17
Canada 0.17
Rest of Europe 0.14
Rest of the World 0.10
Total 13.33

1 Nenokkadine - Screen Count

The movie released on 1460 screens worldwide on January 10th. Around 1000 screens were from Nizam/Andhra itself. 60 from Karnataka, 30 from Tamil Nadu, and 50 from the rest of India. The movie released later in Tamil and Malayalam in 70 and 50 screens respectively. USA itself also touched 100 screens. 1 Nenokkadine was released on about 200 screens overseas and 1260 screens in India.

Domestic

Region Screen Count
Andhra/TG 1,000
Karnataka 60
Tamil Nadu (Telugu) 30
Tamil Nadu (Tamil) 70
Kerala (Malayalam) 50
Rest of India 50
Total 1,260

Overseas

Region Screen Count
Overseas 200
Total 200